Investing in gold and precious metals can offer diversification, protection against inflation and currency devaluation, and a hedge against economic uncertainty.

Unlike stocks and bonds, gold and precious metals are tangible assets. Holding physical gold or other precious medals offers some investors a sense of security, as they don’t rely on the performance of a corporation or government entity. Instead, gold and other precious metals rely on scarcity and the demand of their unique physical and chemical properties.

Gold and medals are highly liquid assets. They can be easily bought and sold through various channels worldwide, including bullion dealers, banks, and online platforms. Physical gold, in the form of coins or bars, and gold ETFs are among the most liquid forms of gold investment.

Best for: Investors who are looking to mitigate risk, protect against inflation, and those seeking an alternative to traditional financial assets.